Investment Priorities

Students, faculty, alumni, and friends of the Wisconsin School of Business generate game-changing ideas and demonstrate leadership where it counts. As part of the All Ways Forward campaign, we’ve identified key areas in which you can have a significant effect on our future success. Your gifts, no matter the size, help us educate and inspire the business leaders of tomorrow.
WSB Fund
The Wisconsin School of Business (WSB) Fund provides flexible, unrestricted capital that allows us to invest in the highest priority areas, ensuring we remain competitive and provide an unparalleled student experience. Gifts to the WSB Fund support life-changing student experiences, including applied learning projects, distinguished lecture series, global trips, case competitions, and The Compass Program™. The WSB Fund also supports engagement with business leaders and alumni who share invaluable guidance and expertise with students.
Innovation Fund
The Innovation Fund provides seed investments that spur educational innovation at WSB. Launched in 2011, the Innovation Fund allows us to embrace and refine ongoing advances in flexible learning spaces and new technologies. The fund also supports new partnerships with campus colleagues and the business community to train, mentor, and coach the next generation of Business Badgers who will lead our future companies, industries, and communities.Learn More about the Innovation Fund
Entrepreneurship Forward Fund
Through research, programs, and events, WSB trains and supports individuals to solve complex societal challenges, address market needs, and pursue their entrepreneurial ambitions. Gifts to the Entrepreneurship Forward Fund help enhance our research as well as grow and sustain our programs to inspire, equip, and connect students, and to foster the engagement of the entrepreneurial community. Gifts of all sizes, including estate commitments, are welcomed to grow this foundational resource for the Wisconsin School of Business.
Learning Commons
To facilitate and foster transformational learning for our students, WSB is renovating its current library to create an integrated, three-floor “Learning Commons” that will act as a vibrant center for students, faculty, staff, alumni, and business partners to engage with one another. The new Learning Commons will include a state-of-the-art Finance and Analytics Lab, five collaborative learning classrooms, quiet spaces for individual studying and collaborative group work, and tutoring support services for students.Contact us about the Learning Commons
Planned Giving
Planned and deferred giving supports the future success of WSB, ensuring that the School thrives and delivers programs that will position us as one of the best business schools in the world for years to come. The School greatly benefits from planned gifts such as bequests, real estate, life income gifts, and privately held business interests. Planned gift options support the institution while meeting both personal and financial needs.Contact us about Planned Giving





